BEK - BEACON

Introducing BEK Catalyst

Smarter Digital Advertising – Real Results

June 2026

BEK TV has launched a new digital advertising tool called Catalyst, designed to change how businesses connect with customers.


While traditional advertising builds broad community awareness, Catalyst adds a new layer of precision by helping businesses reach audiences based on real consumer behavior and interests. That means businesses can deliver more targeted messaging across digital platforms. Catalyst tracks real online behavior, like clicks, searches, and buying intent, to pinpoint the right audience and places a business’ message directly in front of them, on the screens they use every single day.


What sets Catalyst apart is its precision. Ads are targeted based on location, demographics, individual interests, and online behavior, so a business reaches the right people at the right time. Ads can show up on streaming TV, websites, mobile apps, digital display ads, video commercials, and cross-platform campaigns, wherever the ideal customers are spending their time.


And there’s never any guessing if it's working. Catalyst provides real-time reporting to see exactly how a campaign is performing: how many people are viewing the ads, visiting a store, or purchasing a business’ products. Campaigns also can be adjusted on the fly to make sure a business’ budget delivers the strongest possible return on investment.


BEK is committed to bringing the best technology and services to our region. Catalyst is the next step in that mission, giving local businesses the same cutting-edge digital marketing tools that large companies use, backed by the trusted BEK name.


To learn more, or to receive a free review of your business online, contact the Catalyst team:

701-475-1206 | catalyst@bektel.coop | bekcatalyst.com

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